Helloconstellation
One World Trade Center, Floor 21
285 Fulton St. New York, NY 10007

Making content scalable since 2016

Constellation is an end-to-end enterprise content engine. We offer solutions to optimize production, templatization, iteration, regulatory compliance, and deployment, enabling you to get things done more seamlessly than ever before.

Our Story

From the very beginning, Constellation has aimed to equip companies with technology to innovate and grow their operations. We’re driven by a spirit of entrepreneurship, led by our CEO. Learn about her story below.

What We Do

Our core modular creative platform generates content at scale, while our enablement solution helps marketers retain control while empowering their local partners. We help you maintain brand integrity and legal compliance.

About HelloConstellation
  • Logo - GSK
  • Logo - Alnylam
  • Logo - Amneal
  • Logo - Sage Therapeutic
  • Logo - Bio Haven
  • Logo - Experion
  • Logo - ADC
  • Logo - Sanofi
  • Logo - GSK
  • Logo - Alnylam
  • Logo - Amneal
  • Logo - Sage Therapeutic
  • Logo - Bio Haven
  • Logo - Experion
  • Logo - ADC
  • Logo - Sanofi
  • Logo - GSK
  • Logo - Alnylam
  • Logo - Amneal
  • Logo - Sage Therapeutic
  • Logo - Bio Haven
  • Logo - Experion
  • Logo - ADC
  • Logo - Sanofi
  • Logo - GSK
  • Logo - Alnylam
  • Logo - Amneal
  • Logo - Sage Therapeutic
  • Logo - Bio Haven
  • Logo - Experion
  • Logo - ADC
  • Logo - Sanofi

Client Voices

Hear what some of our partners have to say about working with us!

“They listen, they understand the problem, and are willing to customize the solution. They would never say no we can’t do that. They’re always willing to come up with a very unique approach and understand what we’re trying to achieve.”
“Constellation’s platform touches creative, legal, the operations team… all of our internal creative processes.”
“We’re in the tool working right alongside the Constellation team. I look at them as really an extension of our team.”
“Submitting ad units used to be a very manual process for FDA compliance purposes. Constellation has an automated way of doing it that is very seamless.”
“Can’t say enough good things about them, especially their customer service. Very rarely does something go wrong and if anything does, they’re very good at flagging it if there is an issue.”
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Awards & Certifications

  • Logo - Inc500
  • Logo - Crain
  • Logo - EY
  • Logo - Digiday Award
  • Logo - EY
  • Logo - WBenc
  • Logo - NMSDC
  • Logo - 50Fastest Lockup

Meet our Leadership

Team - Diana Lee
Diana Lee
Co-Founder & CEO More Info
Team - Diana Lee

Diana Lee is the Co-Founder and CEO of Constellation. Constellation efficiently scales your creative content with automated compliance. Our clients include Fortune 500 companies in Auto, Pharma and Banking.

Constellation was named the 65th Fastest-Growing Private Company in America, the 10th Fastest-Growing Women-Owned Private Company, and the 7th Fastest-Growing Marketing & Advertising Company by Inc 500. Alexia™ has been awarded the Digiday Technology Award for Best Marketing Automation Platform. Diana was also recently named an EY Entrepreneur Of The Year® 2021 New York.

Team - Matt Woodruff
Matt Woodruff
Co-Founder & Chief Product Officer More Info
Team - Matt Woodruff

Before joining Diana to form Constellation, Matt served as Associate Strategy Director for Social.Lab at Ogilvy & Mather. Matt honed his skills as a strategist at global agencies such as Ogilvy and Havas Worldwide, as well as social and brand agencies MBLM and Twoxfour, where he worked on brands such as IBM, Hershey’s, Nespresso, and UL.

His agency background was focused on pairing high-level brand and marketing strategy with deep knowledge and expertise in social media marketing strategies, tactics, and technologies.

Team - Nauman Hafiz
Nauman Hafiz
Co-Founder & Chief Technology Officer More Info
Team - Nauman Hafiz

Nauman has spent the last 10 years as part of the technology leadership team at R/GA, working closely with premier brands such as Nike, Marvel, Samsung, Johnson & Johnson, and Uber. From marketing launches and content management sites, to digital fitness and e-commerce experiences, he has helped architect and develop platforms to drive innovation, business and growth.

His guidance has helped define R/GA’s overall strategy and direction in the cloud, building partnerships with industry leads, and managing infrastructure and delivery across the global office network.

Team - Michael Novosel
Michael Novosel
Chief Revenue Officer More Info
Team - Michael Novosel

Mike is a tireless advocate for his clients, and applies a deep level of patience, substance, and thought in understanding their requirements with the goal of proposing custom solutions that fit their needs. He has over a decade of experience in the adtech, financial services, and fintech sectors and is highly regarded as a partner that always delivers. Mike brings a strong track record of scoping and implementing complex customized solutions for large scale advertisers including Walmart, Kroger, CVS, The Home Depot, and Ahold-Delhaize.

Prior to joining Constellation he served as Chief Revenue Officer at Banyan, a Series A fintech focused on item-level transaction data backed by FIS and Fin VC, in addition to Cardlytics, where he led high growth verticals and new business expansion. During his tenure at Cardlytics, he scaled the everyday spend verticals business from $20M to $50M billings in 18 months, and grew its active roster of clients from 5 to 30 across key clients such as Ahold-Delhaize, Kroger, Albertsons, and Circle K. Previous to Cardlytics, Mike led new business growth at MediaMath, helping scale its platform business across Fortune 100 brands. Mike lives in New Canaan, CT with his wife Laura, and two children Andrew (3) and Kate (2), holds his Master’s Degree in Business Administration from NYU Stern, and a Bachelors Degree in Economics from Dartmouth College.

Team - Derek Wiggins
Derek Wiggins
GM, Emerging Markets More Info
Team - Derek Wiggins

Pushing the needle on innovation is a defining characteristic of Derek’s life and career. Derek has developed Nike, Adidas, and Supreme collaborations and built courts in NYC public parks to democratize elite sports. He led bleeding-edge platforms such as Zingy and Hipcricket to acquisitions and developed the first-to-market initiative for Universal Records, Anheuser-Busch, and Pernod Ricard. Derek started in mobile when it was just a ringtone & in digital marketing when it was a website, in addition to being the Head of Sales at PulsePoint.

His passion for driving social change, love of the arts & experience in digital marketing have led him to create a safe, brave place for artists and an open, accessible marketplace for consumers.

Team - Kevin Keehn
Kevin Keehn
VP, Executive Creative Director More Info
Team - Kevin Keehn

Kevin is a well-versed Creative Director and Copywriter with a passion for creating brand messages that are compelling, strategic and enjoyable. He’s thought and written about Fortune 500 companies for over 15 years.

As an award-winning creative designer, Kevin has crafted campaign stories in mixed media channels including Social, Broadcast, Website, VR, AR, Experiential Events, even your Inbox. He’s managed productions small, medium and large. Whenever there’s downtime, he likes to write short stories, see live music, drink heady craft beer, drive cars, cook, and spend time with his two beautiful children, one beautiful wife and his dog named Jim.

Team - Karen Lee
Karen Lee
VP, Financial Planning & Analysis More Info
Team - Karen Lee

Prior to joining Constellation, Karen spent the last 20 years in the financial services industry. In her last position, Karen was Controller at a registered investment adviser where she was in charge of all aspects of the firm’s finance and Global Investment Performance Standards (GIPS) compliance.

Karen is a film and music buff and enjoys the outdoors (she is a certified scuba diver).

Team - Nick Lopez
Nick Lopez
Senior Director of Growth More Info
Team - Nick Lopez

Nick Lopez has 7 years of experience in the digital advertising industry. After graduating Magna Cum Laude from UCSD, he went on to work for a paid social agency handling automotive accounts at the Tier 1 and Tier 2 level for Ford, Mazda, CDJR, Buick GMC, among others.

Expanding from those brands, Nick has touched campaigns for every major auto manufacturer in the country. This experience in such a complex industry has helped him lead Constellation’s growth team into expanding verticals such as Food & Beverage, Financial, and Pharmaceutical. Outside of finding opportunities for Constellation’s platform to integrate with new brands, Nick enjoys trying new restaurants across New York.

Team - Kelly Woodruff
Kelly Woodruff
AVP of Operations More Info
Team - Kelly Woodruff

From its humble beginnings, Kelly has been an integral part of growing Constellation into what it is today as our very first employee.

Starting as lead Account Manager, Kelly then set her mind on developing our Billing Department. Kelly found her passion for Operations as she synthesized the complexities of our subscription advertising service, running it smoothly even in the midst of hyper-growth.

Kelly has since gone on to establish and now lead the Operations team, where she executes new organizational structures, oversees cross-department communication, and continues to scale Constellation. Kelly loves to paint, cook, and watch sports in her free time. She is also known as the sunshine in the office, always bringing a positive attitude and helpful hand.

Team - Kendall Shultz
Kendall Shultz
Head of People More Info
Team - Kendall Shultz

Kendall Schlutz has over 10 years of recruitment experience across a wide range of industries including design, healthcare technology, and the petfood industry. After graduating from the University of Rhode Island with her Bachelor’s degree, Kendall started her career as a Lead Recruiter at Sevenstep. She found her niche in talent acquisition while working for companies such as: WeWork, The Farmer’s Dog, Capsule and 1stdibs.com where she worked her way through the ranks that eventually led her to be the Director of Recruiting.

Kendall has excelled in fast-paced, high volume environments with extensive RPO, agency embedded, and start-up industry experience. Her expertise in people has proven to be a valuable asset for Constellation. She moved from Ohio to join Constellation at the New York HQ in November 2022 as our new Head of People.

Team - Yusuf Khan
Yusuf Khan
AVP of Data Science More Info
Team - Yusuf Khan

Yusuf specializes in building and scaling data teams, all in pursuit of tackling an array of complex and impactful business challenges. He has extensive experience in combining large-scale machine learning systems with strategic insights to deliver measurable and actionable results. He is trained in advanced machine learning, computer science, business, and philosophy.

Prior to joining Constellation, he helped various brands in cosmetics, publishing, human resources, ad tech, and education to apply and use machine learning to solve their downstream business challenges. He is passionate about training others in the field of data science, researching new ways to solve problems, and indulging in deep philosophical and thought-provoking conversations.

Team - Sebastian Masuelli
Sebastian Masuelli
AVP of Product Design / UX More Info
Team - Sebastian Masuelli

Sebastian’s journey in the world of design started with modest beginnings, where he freelanced for artists’ websites and small businesses with tight budgets. His path eventually led him to collaborate with multinational giants like Google, where he tackled the challenge of designing solutions for machine learning-powered technologies, providing exceptional user experiences on a global scale, notably with Google Ads as their flagship product.

Now, at Constellation, Sebastian brings his wealth of experience and a clear product design vision. His goal is to steer Constellation’s user interfaces towards ease and intuitiveness, aligning with the objectives of both users and the businesses they serve.

Team - Diana Lee
Diana Lee
Co-Founder & CEO More Info

Diana Lee is the Co-Founder and CEO of Constellation. Constellation efficiently scales your creative content with automated compliance. Our clients include Fortune 500 companies in Auto, Pharma and Banking.

Constellation was named the 65th Fastest-Growing Private Company in America, the 10th Fastest-Growing Women-Owned Private Company, and the 7th Fastest-Growing Marketing & Advertising Company by Inc 500. Alexia™ has been awarded the Digiday Technology Award for Best Marketing Automation Platform. Diana was also recently named an EY Entrepreneur Of The Year® 2021 New York.

Team - Matt Woodruff
Matt Woodruff
Co-Founder & Chief Product Officer More Info

Before joining Diana to form Constellation, Matt served as Associate Strategy Director for Social.Lab at Ogilvy & Mather. Matt honed his skills as a strategist at global agencies such as Ogilvy and Havas Worldwide, as well as social and brand agencies MBLM and Twoxfour, where he worked on brands such as IBM, Hershey’s, Nespresso, and UL.

His agency background was focused on pairing high-level brand and marketing strategy with deep knowledge and expertise in social media marketing strategies, tactics, and technologies.

Team - Nauman Hafiz
Nauman Hafiz
Co-Founder & Chief Technology Officer More Info

Nauman has spent the last 10 years as part of the technology leadership team at R/GA, working closely with premier brands such as Nike, Marvel, Samsung, Johnson & Johnson, and Uber. From marketing launches and content management sites, to digital fitness and e-commerce experiences, he has helped architect and develop platforms to drive innovation, business and growth.

His guidance has helped define R/GA’s overall strategy and direction in the cloud, building partnerships with industry leads, and managing infrastructure and delivery across the global office network.

Team - Michael Novosel
Michael Novosel
Chief Revenue Officer More Info

Mike is a tireless advocate for his clients, and applies a deep level of patience, substance, and thought in understanding their requirements with the goal of proposing custom solutions that fit their needs. He has over a decade of experience in the adtech, financial services, and fintech sectors and is highly regarded as a partner that always delivers. Mike brings a strong track record of scoping and implementing complex customized solutions for large scale advertisers including Walmart, Kroger, CVS, The Home Depot, and Ahold-Delhaize.

Prior to joining Constellation he served as Chief Revenue Officer at Banyan, a Series A fintech focused on item-level transaction data backed by FIS and Fin VC, in addition to Cardlytics, where he led high growth verticals and new business expansion. During his tenure at Cardlytics, he scaled the everyday spend verticals business from $20M to $50M billings in 18 months, and grew its active roster of clients from 5 to 30 across key clients such as Ahold-Delhaize, Kroger, Albertsons, and Circle K. Previous to Cardlytics, Mike led new business growth at MediaMath, helping scale its platform business across Fortune 100 brands. Mike lives in New Canaan, CT with his wife Laura, and two children Andrew (3) and Kate (2), holds his Master’s Degree in Business Administration from NYU Stern, and a Bachelors Degree in Economics from Dartmouth College.

Team - Derek Wiggins
Derek Wiggins
GM, Emerging Markets More Info

Pushing the needle on innovation is a defining characteristic of Derek’s life and career. Derek has developed Nike, Adidas, and Supreme collaborations and built courts in NYC public parks to democratize elite sports. He led bleeding-edge platforms such as Zingy and Hipcricket to acquisitions and developed the first-to-market initiative for Universal Records, Anheuser-Busch, and Pernod Ricard. Derek started in mobile when it was just a ringtone & in digital marketing when it was a website, in addition to being the Head of Sales at PulsePoint.

His passion for driving social change, love of the arts & experience in digital marketing have led him to create a safe, brave place for artists and an open, accessible marketplace for consumers.

Team - Kevin Keehn
Kevin Keehn
VP, Executive Creative Director More Info

Kevin is a well-versed Creative Director and Copywriter with a passion for creating brand messages that are compelling, strategic and enjoyable. He’s thought and written about Fortune 500 companies for over 15 years.

As an award-winning creative designer, Kevin has crafted campaign stories in mixed media channels including Social, Broadcast, Website, VR, AR, Experiential Events, even your Inbox. He’s managed productions small, medium and large. Whenever there’s downtime, he likes to write short stories, see live music, drink heady craft beer, drive cars, cook, and spend time with his two beautiful children, one beautiful wife and his dog named Jim.

Team - Karen Lee
Karen Lee
VP, Financial Planning & Analysis More Info

Prior to joining Constellation, Karen spent the last 20 years in the financial services industry. In her last position, Karen was Controller at a registered investment adviser where she was in charge of all aspects of the firm’s finance and Global Investment Performance Standards (GIPS) compliance.

Karen is a film and music buff and enjoys the outdoors (she is a certified scuba diver).

Team - Nick Lopez
Nick Lopez
Senior Director of Growth More Info

Nick Lopez has 7 years of experience in the digital advertising industry. After graduating Magna Cum Laude from UCSD, he went on to work for a paid social agency handling automotive accounts at the Tier 1 and Tier 2 level for Ford, Mazda, CDJR, Buick GMC, among others.

Expanding from those brands, Nick has touched campaigns for every major auto manufacturer in the country. This experience in such a complex industry has helped him lead Constellation’s growth team into expanding verticals such as Food & Beverage, Financial, and Pharmaceutical. Outside of finding opportunities for Constellation’s platform to integrate with new brands, Nick enjoys trying new restaurants across New York.

Team - Kelly Woodruff
Kelly Woodruff
AVP of Operations More Info

From its humble beginnings, Kelly has been an integral part of growing Constellation into what it is today as our very first employee.

Starting as lead Account Manager, Kelly then set her mind on developing our Billing Department. Kelly found her passion for Operations as she synthesized the complexities of our subscription advertising service, running it smoothly even in the midst of hyper-growth.

Kelly has since gone on to establish and now lead the Operations team, where she executes new organizational structures, oversees cross-department communication, and continues to scale Constellation. Kelly loves to paint, cook, and watch sports in her free time. She is also known as the sunshine in the office, always bringing a positive attitude and helpful hand.

Team - Kendall Shultz
Kendall Shultz
Head of People More Info

Kendall Schlutz has over 10 years of recruitment experience across a wide range of industries including design, healthcare technology, and the petfood industry. After graduating from the University of Rhode Island with her Bachelor’s degree, Kendall started her career as a Lead Recruiter at Sevenstep. She found her niche in talent acquisition while working for companies such as: WeWork, The Farmer’s Dog, Capsule and 1stdibs.com where she worked her way through the ranks that eventually led her to be the Director of Recruiting.

Kendall has excelled in fast-paced, high volume environments with extensive RPO, agency embedded, and start-up industry experience. Her expertise in people has proven to be a valuable asset for Constellation. She moved from Ohio to join Constellation at the New York HQ in November 2022 as our new Head of People.

Team - Yusuf Khan
Yusuf Khan
AVP of Data Science More Info

Yusuf specializes in building and scaling data teams, all in pursuit of tackling an array of complex and impactful business challenges. He has extensive experience in combining large-scale machine learning systems with strategic insights to deliver measurable and actionable results. He is trained in advanced machine learning, computer science, business, and philosophy.

Prior to joining Constellation, he helped various brands in cosmetics, publishing, human resources, ad tech, and education to apply and use machine learning to solve their downstream business challenges. He is passionate about training others in the field of data science, researching new ways to solve problems, and indulging in deep philosophical and thought-provoking conversations.

Team - Sebastian Masuelli
Sebastian Masuelli
AVP of Product Design / UX More Info

Sebastian’s journey in the world of design started with modest beginnings, where he freelanced for artists’ websites and small businesses with tight budgets. His path eventually led him to collaborate with multinational giants like Google, where he tackled the challenge of designing solutions for machine learning-powered technologies, providing exceptional user experiences on a global scale, notably with Google Ads as their flagship product.

Now, at Constellation, Sebastian brings his wealth of experience and a clear product design vision. His goal is to steer Constellation’s user interfaces towards ease and intuitiveness, aligning with the objectives of both users and the businesses they serve.